商务英文写作技巧

  培训讲师:陈大伟

讲师背景:
陈立文简介国内领先跨文化培训/咨询专家、先驱跨文化实践研究学者墨尔本商学院跨文化特邀讲师英国城市行业协会(CityandGuilds)授证国际专业讲师国家注册企业管理培训师精通英文、双语授课陈立文老师是全球第二大业务流程外包商WiproBP 详细>>

陈立文
    课程咨询电话:

商务英文写作技巧详细内容

商务英文写作技巧

商务英文写作技巧

Business English Writing Skills

Why and What 

Is it “Ms Lady” or “Dear Madam”; Is it “ I would appreciate it if …” or “I would appreciate

if...” ; Is it “ we cannot do anything about your problem”, or “Unfortunately we are unable to help

u on this occasion.”; is it “ I should be glad if you would, or “ please”; Is it “the program gains

efficiency by eliminating the superfluous instructions” or “the program gains efficiency when you

eliminate the superfluous instructions?” 

Every day, you may not be confident enough in writing perfect English documents and

sometimes make big or small mistakes. For Examples: what you write may not be well

“mind-mapped” in that your “readers” can not accurately understand what you want to tell

them; what you write contains abundant words and phrases which makes your “documents”

clumsy with unwanted “fat”; what you write is not in a professional or proper style with a clear

tone in that you have warned your” readers” that you are not professionally tuned

 

Your English is already good enough, but you want to be in your element with skills to write

professional, effective, and impressive business English. Reaching such a level, you

communicate more effectively and your image reflected to your boss, colleagues and clients or

even to the public will be significantly improved. This is where this course will exactly take you

to Course objectives:

After the program, participants will 

ü           Identify the weakest links in their business English Writing

ü           Apply 5 steps to successful writing

ü           Use the 4 point plan and 10-step methods to write highly effective English documents

ü           Find out writing professional Business English is no longer a too hard skill

ü           Save time and dramatically increase their working efficiency and the chance of being

promoted.

 

Course Contents:

Session 1: Critical thinking about Business English Writing:

1.1. When you need to use pen or when you need to use mouth?-the advantage and

disadvantage in using written communication to convey your ideas and information

1.2. What are the benchmarks for good business English writing, and how it will benefit you?

1.3. What are the critical challenges for Chinese to write culturally-wise business English 

Brainstorm

Session 2: 5 Steps to successful writing

Step 1. Preparation

2.1. Establish your Purpose

2.1.1. What do you want your readers to know, to believe or to do when they have read your

documents?

2.1.2. The effective way to establish your purpose

2.2. Identify your audience or readers- Analyze your readers

2.2.1 Determining your readers’needs:

2.2.2 Do you write to an individual reader or a diverse audience?

2.2.3. How difficult will it be for your reader to understand your documents?

2.2.4. Will the reader just file away your document or will he post your documents on the wal

such as a public notice after he reads it? 

 

Step 2 Researches

2.5. Brainstorm to determine what you already know

2.6. Conduct research

2.7. Selecting facts and sourcing what you need

2.8. Avoid plagiarism

 

Step 3 Structuring

2.9. Methods of development  

2.9.1.Inductive and Deductive Methods

2.9.2. Chronological method

2.9.3. Comparisons method

2.9.4. Definition method

2.10. Use mind map to structure your ideas, facts an

Case Studies and Exercises 

Step 4.Writing-Dos and Dont’s for good Business W

2.11. Remember your ABC

2.12. Be courteous and considerate

2.13. Use appropriate tone

2.14. Writing naturally and sincerely

2.15. Apply KISS principle

2.16. Don't use “ancient” terminology

2.17. Don't miss essential details

2.18. Don't to be inconsistent

2.19. Don't use passive voices but active voices 

2.20. Compose CLEAR communications

Case Studies and Exercises 

 

Step 5.Editing/ revision

2.21. Unity and coherence

2.22. Clarity

2.23. Ethics

2.24. Grammar

2.25. Mechanics and Punctuation

Case Studies and Exercises

 

Section 3 Email and business letter writing skills

3.1. How to start or end a business letter or Email

3.2. How to write a business letter

3.3. The weakest links in your Email

3.4. How can you make your Email work for you

3.5. Netiquette: 

Case Studies and Exercises 
 

 个人发展 管理技能

陈大伟老师的其它课程

驾驭中西跨文化沟通与管理的技巧和艺术——中西跨文化沟通与管理主讲:陈大伟课程目标:λ清楚识别影响中西跨文化沟通与管理的主要因素λ成功驾驭中西跨文化沟通与管理的技巧和艺术λ使企业节省项目运作成本,提高管理与运作效率开篇特写:跨文化沟通管理最基本素养:态度、情商、知识和行动管理本节核心:态度决定一切,提高情商、运用知识付诸行动是国际化事业成功的基点第一节:导入文

 讲师:陈立文详情


情绪压力管理   02.24

情绪压力管理主讲:陈大伟课程目标:1.获得处理情绪的必需步骤及管理情绪的高效方案和技巧2.识别和掌握管理压力的一揽子策略和方法3.拥有平衡而积极的心态,从而更富有效率和幸福感培训时间:1-2天项目大纲要点:第一节:情绪与情商1.情绪从何而来?它在身体的那里?——与情绪和压力有关的大脑、神经系统和内分泌系统等工作机理2.情绪的功能——为什么一个人会奋不顾身抑或

 讲师:陈立文详情


CreativeandInnovativeThinkingandProblemSolvingSkillsProgramObjectives:Aftertheprogram,participantswillbeableto✓Identifythekeyconceptionsofandblockbusterstocreativethinkingandproble

 讲师:陈立文详情


大客户销售礼仪主讲:陈大伟课程背景“世界是平的”,变化中的地球村和中国,决定购买您产品的大客户采购人员也越来越国际化,越来越习惯了规范的礼仪,在同质的产品到处都是的今天,满足国际化采购人员对礼仪的需求成了您在大客户销售成功中的关键因素之一。80/20法则:您的产品质量的是80,销售技巧和礼仪是20,但触动大客户购买你产品的可能是您20的销售技巧特别是销售礼仪

 讲师:陈立文详情


BilingualPresentationSkillsAftertheprogramparticipantswilltakeaway:-keysecretstowinaheavyapplausewhenyoumakeaspeech;-techniquestoeffectivelypresentyourideas,productsandservices;-au

 讲师:陈立文详情


David Chen profile   02.24

[pic]DavidChenMScinCross-culturalManagementCityandGuildsCertifiedInternationalTrainerNationally-CertifiedCorporateTrainerSpeciallyInvitedLecturer,MelbourneBusinessSchoolWorkedascol

 讲师:陈立文详情


商务英文写作技巧BusinessEnglishWritingSkillsWhyandWhat:Isit“Ms.Lady,”or“DearMadam,”;Isit“Iwouldappreciateitif…”or“Iwouldappreciateif...”;Isit“Wecannotdoanythingaboutyourproblem”;or“Unfortu

 讲师:陈立文详情


驾驭中西跨文化沟通与管理的技巧和艺术mdash;mdash;中西跨文化沟通与管理课程目标:#61548;清楚识别影响中西跨文化沟通与管理的主要因素#61548;成功驾驭中西跨文化沟通与管理的技巧和艺术#61548;使企业节省项目运作成本,提高管理与运作效率开篇特写:跨文化沟通管理最基本素养:态度、情商、知识和行动管理本节核心:态度决定一切,提高情商、运用知识

 讲师:陈大伟详情


大客户销售礼仪主讲:陈大伟课程背景世界是平的,变化中的地球村和中国,决定购买您产品的大客户采购人员也越来越国际化,越来越习惯了规范的礼仪,在同质的产品到处都是的今天,满足国际化采购人员对礼仪的需求成了您在大客户销售成功中的关键因素之一。80/20法则:您的产品质量的是80,销售技巧和礼仪是20,但触动大客户购买你产品的可能是您20的销售技巧特别是销售礼仪。销

 讲师:陈大伟详情


驾驭中西跨文化沟通与管理的技巧和艺术mdash;mdash;中西跨文化沟通与管理主讲:陈大伟课程目标:清楚识别影响中西跨文化沟通与管理的主要因素成功驾驭中西跨文化沟通与管理的技巧和艺术使企业节省项目运作成本,提高管理与运作效率开篇特写:跨文化沟通管理最基本素养:态度、情商、知识和行动管理本节核心:态度决定一切,提高情商、运用知识付诸行动是国际化事业成功的基点

 讲师:陈大伟详情


COPYRIGT @ 2001-2018 HTTP://WWW.QG68.CN INC. ALL RIGHTS RESERVED. 管理资源网 版权所有